Unlock Blog
We're building the new business model for the web that empowers creators. Unlock the potential of memberships!
By GozmanGonzalez on
Some campaigns are about the numbers. Others are about the people who actually show up. Unlock Creator Season 1/3 was a little bit of both. For the first Unlock Protocol DAO campaign with Incented, we asked the community to do something simple: take a few seconds and explain what Unlock is, who it is for, and what people can actually build with it. Memberships, event tickets, subscriptions. More ways for creators and communities to connect with their audience through smart contracts. And gues...
By GozmanGonzalez on
Some ideas don’t come in loud. They don’t try to impress you right away. They just sit there quietly until you start to see them differently. That’s what this new campaign of ours feels like. Unlock x Incented feels simple on the surface, has quite the right stack of complexity, and the more you think about it, the more it makes sense for us to run a campaign like that. At first glance, it looks like just another content challenge. Make a short video. Submit it. Earn something. But it’s not r...
By Trigs on
Greetings, Locksmiths!Another month of bustling activity and the Unlock Train continues along the tracks we have laid out for it 🛤🛤🚂🛤🛤 We've got Steward Role renewals, Contributor Spotlights, Finance & Marketing updates, and all kinds of opportunities to contribute. It's always a great time to be engaged, so make sure you check out all the updates in this month's newsletter to get inspired for what you want to contribute next...Governance SummaryCurrent Active Proposals:May Collaborator ...
By GozmanGonzalez on
There is a quiet truth most people already understand, even if they don’t always say it out loud. When something is simple and fair, people trust it. When it feels confusing or controlled by too many middle layers, people hesitate. Ticketing has lived in that second world for a long time. If you have ever tried to buy a ticket and wondered if it was real, or paid more than expected at checkout, then you already understand the problem. It is not just about tickets. It is about trust. Onchain t...
By Trigs on
Greetings Locksmiths!Another trip around the calendar and here we are with another monthly roundup of DAO activity! Thanks for joining me on this quick journey through what has been happening with Unlock over the past month. We've had people on vacation or out sick, new contributors stepping into new roles, and collaborations shipping products that have Unlock running at their core. A wild ride, as usual, but nothing we rodeo clowns can't handle! Let's take a quick dip into the water and see ...
By Trigs on
Greeting Locksmiths!It's another month, and there are many updates to share! The Unlock Community has been buzzing with activity, with contributors working across every facet of the DAO. Nothing happens without communication and collaboration, and the Unlock contributors are no exception. Between organizing more Steward activities, launching new DAO campaigns, and advancing initiatives to the next stage, there's a lot to stay up to date on, so let's get to it!Governance ActivityCurrent Props ...
By Trigs on
Greetings Locksmiths!It's another great month for the Unlock community as we navigate the treacherous waters of web3! This past month, we've battled technical difficulties with our weekly meeting platform, Huddle, struggled through bizarre time-change complexity as half the world shifts an hour away from everyone else (for whatever strange reason we do that, nobody really seems to know anymore!), and we've finally gotten back on track with reaching quorum consistently for governance! With tha...
By GozmanGonzalez on
Every strong ecosystem begins the same way. People start to show up, they start by reading about the project, checking the technical documentation, and eventually trying new things. They spend time understanding how the Protocol works before deciding whether to stay or leave. Their effort is usually quiet, most times invisible, and rarely rewarded in meaningful ways. This collaboration between Unlock and Metopia begins with a simple belief: learning is work, attention has value, and communiti...
By Stella Achenbach on
What makes it worth spending your free time contributing to a DAO? Is it the token price, the amazingly written whitepaper, or the never-ending roadmap? It is neither, specifically not in Unlock Protocol DAO, even when the market was not in the messy situation it is currently in. The people who decided to show up do it because we know a protocol needs people who understand the importance of decentralized technology and build amazing things on top of it. That's what Unlock Protocol DAO members...
By Robertocarlous on
It all started with an invitation to a Nigerian blockchain event held in Lagos City. Usually, events like this would come with the headache of lost tickets, long queues, and endless verification checks. But this time, it was different. The organizers were experimenting with NFT-based ticketing powered by the Unlock Protocol, and I was curious to see how it would be in the real world. From the moment I clicked the ticket link, I knew this experience would be unlike any other. No PDF downloads....